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- In the local Columbus-area $30 billion economy, niche markets are significant!
- - Women - 52% of population, control 80% of spending = $24 BILLION
- - African Americans - 13% of population, control 11% of spending = $3.3 BILLION
- - Hispanics - 3% of population, control 2.5% of spending = $750 MILLION
- - Asians - 3% of population, control 5% of spending = $1.5 BILLION
- - GLBT - 15% of population, control 25% of spending = $7.5 BILLION
[Columbus ranks in top 5 GLBT cities nationwide and our readers are throughout the metro area]

"If you are looking to form a relationship with brand-loyal customers who have a high disposable income and value service and quality over price, SET UP YOUR ONE-ON-ONE CONSULTATION to form a customized program of advertising, networking, and sponsorships that will set you apart and enable you to capture our coveted market."
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