Our Mission
Our readers, by virtue of their incomes, station in life, and education level, are consumers, property owners, and art & entertainment aficionados. Our readers are among the most loyal customers to brands and businesses - particularly so to those that advertise directly to them on our pages.
If you are looking to acquire a new market, get more customers with high disposable income, and keep those brand loyal customers coming back, take note of these demographics:
• $71,040 average household income- • 64% are homeowners
- • 49% are female
- • 70% are age 21-49
- • 67% attended college and/or hold a college degree
- • 52% are white, 21% are African American, 27% are other people of color
- • outlook:columbus is the #1 media choice of the GLBT and allied community
- • outlook:columbus is the #1 media choice of all newcomers to the city of Columbus who have been here 5 years or less
- • outlook:columbus is the #2 print media choice of African Americans
- • outlook:columbus is a publication of choice for young progressive professionals, urban residents, and women age 18-45
